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How do you differentiate yourself and your product in the age of "AI slop"?

How do you differentiate yourself and your product in the age of "AI slop"?

I'm the founder of Wedelia (wed.chat), an AI companion app, so I live right in the middle of the AI slop zone — the trust bar in my category is basically on the floor. The honest answer: most "how do we differentiate" debates are about the model, and nobody picks a product because of the model. People pick products because of taste — opinionated choices about what the thing should feel like, what it refuses to do, and who exactly it's for. Two things that actually moved the needle for us: (1) shrinking the promise instead of expanding it. We stopped trying to be a general "AI friend for everyone" and focused on one specific kind of relationship done well. (2) Doing the unscalable thing — talking to users every week. In a category full of wrappers whose builders never touch their users, a real feedback loop is a moat most competitors won't bother crossing. The slop label is also an opportunity: when everything looks the same, the products with a point of view stand out for free.

You can’t avoid it. AI Slop has simply become a derogatory term for “AI was used in the software at some point.” There’s a quality bar that can be achieved with the modern toolset that was simply impossible just two years ago. That level of ability in the hands of a non-technical person will (typically) result in a completely different product quality than those exact same tools in the hands of a 30 year full stack dev. The difference is experience obviously, and with that a much smaller impact from “unknown unknowns.” The novice doesn’t know what they don’t know, and will lean on the tool (or not?) to do the work. The veteran understands exactly how to use the tools and knows to run pen tests, code reviews, write tests, and build CI/CD pipelines to make sure stuff has a lower risk of breaking. Everyone can do that, but the amateur doesn’t know. It’s the box camera in the hands of a professional photographer, or the garage of wood working tools in the hands of an amateur vs. a professional. What’s changed (I think) is that for the first time in history we can ask the tools themselves for best practices and build amazing things with the results. I noticed a comment was deleted? What was that?